Start Up

Everything is possible here.  You make really good __________ (beer, cider, spirits).  All your friends are telling you that you should mass produce this really good __________. So you begin to dream.  What if I made my signature __________ ? Would people really buy it?  Wouldn’t it be fun to live the dream?

Yes, I’m here to tell you that it is awesome and fun to work in the beverage industry.  People are cool and the perks are excellent.  But in the end, this is still a business.  You have to make payroll and pay the bank back so it is important to know what you are doing and how you are going to open that taproom, production facility, brew pub, cocktail room, etc.  What does that mean?  Well it means that you have to create a kick-ass business plan and get all the components together before you open for business. 

Business Plan

We can help draft dreams into concrete plans and actions. Not only do the words have to make sense, but the numbers do too. What kind of company do you want to be once you are grown up? Is a local operation a good stopping point, or do you want to be a regional powerhouse? Both dreams are attainable, they just need to be planned for. What is it really like to run a business like the one in your business plan? We’ve been where you are going, and it is important to bounce your ideas off of our experience.

Capital Acquisition

Money is what makes things happen. How are you going to fund your dream? Let's face it, craft is hot. There is alot of money out there and alot of investors want a piece of the pie. It is always hard to raise money at hte beginning. Your biggest trump card is the equity share in the business. Like they always say, money talks, bullshit walks. Who is going to make the decisions? How is the investment tied into day to day decision making. Each type of investor comes with its own share of problems. Let us figure out how much you need, when you need it and how you are going to obtain it.

Business Formation

Wow, you’ve convinced enough people or institutions to give you money to fund your dream.  There is a whole new set of questions that need to be addressed and quickly.  The answer to one question typically leads to a follow up question. Now how do you actually organize your business?  How are you going to keep your books? What kind of software are you going to choose?  Do you create your own network or move to the cloud?  How do you organize the files?  What about payroll?

Opening for Business

How are you going to actually run your business?  Are you going to start tracking all of your inventory right away?  How about tracking the conversion of raw materials into wort into packaged goods into sales?  All of those steps have a physical component (how do we handle the product) and a virtual component (what the accounting system says).  IT IS REALLY IMPORTANT TO KEEP BOTH IN SYNCH.  Getting off on the right foot is important to keeping both realities in check.  What about the point of sale system?  What are you going to use, and will it integrate back to the accounting system?

Ready to see how we can help? Review our list of startup services.

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